Create specific objectives and you’ll achieve results

Jag Panesar – Director

Building a marketing strategy that works isn’t just about careful planning. It’s about understanding where you want to end up. That’s why I’ve always believed that the key to a great strategy lies in a process that begins with the end in mind, what we call SMART objectives (Specific, Measurable, Achievable, Realistic, Timed).

I have a love for growth. Whether this is supporting a business to grow to a new level of profitability or working with an individual to develop a skill set. Being able to look back and say ‘I played a part in supporting them’ is what really lights my fire.

I specialise in:

Strategy Discovery

Jag sat smiling in front of a photo wall

Gemma Rowbotham, Founder, Ivory Gloss

I was recommended Jag and his team by three separate people on LinkedIn. He explains things clearly and really listens - very different to the last few agencies I'd spoken to who had each come up with expensive plans based on things I really didn't need. Xpand did a great job sorting out the SEO for my two sites, will be sticking with them for future work. Highly recommend!

Digital Insights

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