Why Your Business Needs Pay Per Click Marketing


Why Your Business Needs Pay Per Click Marketing Image

With the competition to appear organically in search results so fierce, Pay Per Click marketing (PPC) is a great way to gain exposure for your business.

PPC ads appear “above the fold” giving your business the chance to appear ABOVE the search results, and if you’re not there then your competitors will be.

You only pay when somebody is interested and with quick results, it’s win-win for your business! Here’s what you’re missing out on:

  1. PPC drives revenue: A US study showed businesses make an average $2 for every $1 they spend on Adwords. (1)
  2. It’s budget friendly meaning you can set the amount you are willing to spend.
  3. Reach YOUR audience. Target a specific location or tailor your ads to your audience.
  4. It’s also measurable.

To learn more about Pay Per Click marketing and how it could benefit your business, speak to one of our experienced consultants.


  1. http://www.slideshare.net/WishpondTechnologiesLtd/21-random-stats-and-facts-about-google-ad-words