Mini blog 13: Prioritise complaining customers – negative word of mouth spreads like wild fire

| Xmas 2014 Mini Blogs

Mini blog 13: Prioritise complaining customers – negative word of mouth spreads like wild fire Image

Fact: a customer is much more likely to tell people about a bad customer experience than a good customer experience.

So how do you convert this complaining customer into a happy customer? The answer is to give them the attention they require. You can turn a potential lost customer into a lifetime loyal customer just by giving them the right kind of attention.

Let the customer know you take complaints very seriously and do what it takes to make them happy (within reason of course!). By giving them the attention they need you’ll prevent negative word of mouth spreading like wild fire!

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