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Integrate your marketing as you would integrate your team
In a team, every member brings their unique strength to help achieve a shared goal. Integrated marketing could be seen in a similar light…
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5 Branding Tips
A brand is so much more than just a logo. It is the essence of what your business/ product stands for. How you communicate this will play a large part in your brands success… Continue reading
5 Customer Retention Tips
It’s always more cost effective to sell to existing customers as you already have a relationship with them. How well you maintain this relationship will dictate how much and/ or how frequently they buy from you… Continue reading
5 Marketing Planning Tips
Marketing planning is crucial to the ongoing success of any business. It helps you look forward and see how, where and when you need to take action to win valuable market share.
These 5 tips reference the most common stumbling blocks I witness businesses coming across when it comes to marketing planning/ strategy…
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The Apprentice Final – Should any of them have been hired?
So, there it is. After 3 months of gruelling tasks, Tom Pellereau is Lord Sugar’s new apprentice (or business partner to be technically correct). In all honesty I found the final episode to be a bit of a disappointment… Continue reading
